Remember that t-shirt you threw away because it felt kind of short? Or that sweatshirt with sleeves so huge Arnold Schwarzenegger couldn’t fill them out flexing? You did away with it, didn’t you? Dude, we’re sorry to break it to you: the cuts of the 90s are actually being fashionable again. Take Gosha Rubchinskiy, for example, that nice young Russian fellow who takes the fashion world by storm with his oversized, non-fit sweaters and t-shirts inspired by Russian skateboarding and street wear culture. What started with Palace Skateboards and their ill-fitting sweatshirts is now the next step in the current 90s nostalgia fad. The designers at Polar Skate Co, for instance, have also released a couple of sweaters that are clearly a blast from the past. Both brands have strong roots in the 90s and, as you probably know if you follow this blog, the decade is famous for its relentless, unapologetic skateboarding.
In the 1990s, skateboarding was considered a subversive and rebellious activity, totally unlike that watered-down skatepark-centered pastime for pussies it is today. Back in the 90s, skateboarders didn’t give a fuck how they looked and how many Instagram likes they got, they just threw on whatever their local thrift shop had on sale and went skating huge ditches with tiny wheels and shitty cams. A skateboarder’s clothing was as unfitting as the act of skateboarding was to society.
Anyhow, the spirit of 90s skateboarding lives on in the pieces released by Palace and Polar. Fortunately, in case you weren’t a skater in the decade of techno and buffalo boots, you can at least dress like one. And before you cram through your parents’ attic in a desperate effort to find maybe one item you didn’t throw into the used clothing collection bins to make room for designer skinny jeans, you can get your 90s fix by dropping by our store or logging onto our web shop.